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Google Ad Grants — up to $10,000/month in free Google search ads for nonprofits

Phone number
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Category
Nonprofit
Auto tags
Eligibility
Nonprofits approved for Google for Nonprofits
Auto Summary
Google Ad Grants gives each qualifying nonprofit access to up to $10,000 per month of search ads on Google.com, to raise awareness, attract donors and recruit volunteers. Enroll in Google for Nonprofits first, then activate Ad Grants from its dashboard. Verified 2026-09-28.
Value
Up to $10,000/month
Espanol
Google Ad Grants — hasta $10,000 al mes en anuncios de búsqueda gratuitos para organizaciones sin fines de lucro
URL
google.com/grants/
Who it's for: nonprofits that are enrolled in Google for Nonprofits.

What you get

  • Up to $10,000 per month in Google search ads shown on Google.com, at no cost, to "raise awareness, attract donors, and recruit new volunteers".

How to apply

  1. Enroll your organization in Google for Nonprofits: <https://www.google.com/nonprofits/>.
  1. From the Google for Nonprofits dashboard, activate Ad Grants and follow Google's setup steps.
  1. Keep the account within the program's policies. Google's Ad Grants help pages have the current rules.
Help: Tips and Tutorials — Google for Nonprofits · Search Engine Journal's Ad Grants guide.
Source: <https://www.google.com/grants/> (checked 2026-09-28).